Madison Rising – The Star Spangled Banner
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Politics is always downstream from culture. A voter’s worldview is shaped long before they start seeing campaign ads. They are bombarded with marketed messages from government schools, media, music, movies, art, etc. their entire lives…from people who want to sell them ideas, not just products and services.
Pop culture is an area that was ceded to liberals long ago, and most conservatives seem to underestimate its importance in getting your message out to future citizens long before they’re old enough to vote.
The conservative band “Madison Rising” is calling Republicans out on their willful neglect of this strategic area:
Congratulations to the GOP for losing the easiest election of our lifetimes. Over the past four years, Obama has been exposed as a liar, a fraud, a charlatan and a scam. We’ve seen his policies of racism, divisiveness and class warfare tear at the fabric of our society on a daily basis. We’ve seen the national debt go up by $5 trillion during his watch. We’ve seen the value of the dollar go down dramatically over that same time. We’ve seen ambassadors killed overseas while he sits around and laughs it up with daytime talk show hosts. On top of it all, we’ve seen an endless amount of buyer’s remorse from people who voted for him the first time around and swore they would never do it again. Yet, even with all of this – and an economy in complete shambles – we still lost. The obvious question would have to be how is that possible? Well forget voter fraud, the Electoral College, how much we spent or anything else; at the end of the day the answer is clear and simple – we lost because, no matter how many times they talk about it, Republicansonce again missed the boat on popular culture.
[...] First of all, we need to understand that popular culture trumps politics every time. Why? Simple: logic and rational arguments are not cool, they’re not fun, they’re not easy and they’re not inspirational. Pop culture on the other hand, is – by definition – all of these things. Pop culture is what we do every day. Pop culture influences what we say, what we think, what we watch, how we dress, what we eat, what we buy and how we act. Ultimately, pop culture is what defines us both as people and as Americans.
Right now, as pathetic as it may be, our front line in the culture war is the Tea Party movement. Unfortunately, these organizations and their events are about as far from “parties” as humanly possible. In fact, the whole thing is more like a tea funeral, actually. Sure, they were effective for a year or so as a way of galvanizing support and aggregating people who felt frustrated and alone, but in reality these groups – especially given they way they are currently run – are completely unsustainable. After all, there are only so many times you can stand there and watch the same twenty people screaming at a podium about the same twenty things for four or five hours at a time. Yes, they truly are funerals in every sense of the word – boring, dreary, draining, unappealing, exhausting and most of all – they are killing the conservative movement.
The same thing seems to be true of the RNC itself, as well as the vast array of non-profits organizations that are supposed to be helping us educate voters, grow our base and win elections. From what I’ve seen, they’ve failed miserably at all three. Not only have they failed, they’ve absolutely refused to do anything innovative, to change their thinking in any manner whatsoever or to make any attempt at all to leverage the power of popular culture. Now maybe I’m biased, because you see, the focus of my life is on using popular culture to get pro-American messages out to people. To fill a void in the entertainment industry. To show the world that American culture is alive and well, and that it’s okay to love your country, respect our troops and show some gratitude for all the things we so often take for granted as Americans.
The way I do this is through music. You might have heard of the band I manage – it’s calledMadison Rising. We’re somewhat of an anomaly in the music industry, being a pro-American rock band and all. Turns out we’re not really very welcome in that environment. Fortunately though, that hasn’t stopped us from becoming a #1 best selling artist, spending 15 weeks on the top 100 list on the Amazon music charts this past summer and having over 3 million people already watch our rock rendition of the Star Spangled Banner on YouTube.
Oh, and I forgot to mention that we’ve done all of this with virtually no marketing budget, and with no help, cooperation, exposure, reinforcement or other assistance whatsoever from the any of the conservative organizations that are supposedly so concerned with taking America back, with winning elections and with getting people – especially younger people – aboard with the conservative message. Imagine that – we’re sitting here with the perfect conduit and the perfect vehicle for everything they claim they want to do, yet they’ve completely ignored us.
[...] Pop culture can spread a message. Pop culture is fun. Pop culture is embraced and promoted – consciously and subconsciously – by millions and millions of people 24 hours a day. Pop culture is subtle and habitualized, as opposed to politics which is jarring, boring, repulsive and worst of all – completely ineffective.
Let me make this clear, the biggest problem conservatives face in any election is appealing to younger people. The powers that be need to recognize that the swing vote in every election is the younger demographic and the only way to get that vote is by changing people’s perception of what is cool. If conservatives can’t do that, everything else they do is a complete waste of time.